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Jersey-based "shoppable social network" WeShop has partnered with Soccer Aid for UNICEF.
WeShop is a community platform that allows people to shop for everyday goods and items whilst simultaneously owning a stake in the company.
The platform has now partnered with Soccer Aid for UNICEF, the world's biggest charity celebrity football match. Since 2006, it has raised over £75 million for children all over the world.
The partnership will see WeShop’s brand featured prominently across the team’s training centre used in the days before the game, as well as on the kit.
WeShop's Chair, Richard Griffiths, said: "SoccerAid was a natural choice for our first national advertising campaign to showcase WeShop and the benefits the platform brings to everyone.
"Our community all around the UK are looking forward to either being at the match or watching it live on ITV.”
Pictured top: WeShop's Chair, Richard Griffiths.
Kenneth Shepherd, Executive Director, Soccer Aid Productions, said: “We are delighted to welcome [WeShop] to SoccerAid for UNICEF...WeShop’s generosity helps us to raise vital funds for UNICEF and to increase global awareness of our event.”
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