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An experienced financial services marketer has joined leading marketing communications agency Oi as an Account Manager.
Chartered Marketer Lizzie Collins has joined Oi's Jersey office to oversea the agency's growing client base in the Channel Islands, nationally, and internationally.
Lizzie has over eight years financial marketing experience and a degree in graphic design. She was Marketing Manager at Ashburton Investments, managing international campaigns from the planning stages through to implementation and analysis, integrating both digital and traditional media across a variety of regions to both B2B and B2C audiences. Lizzie has also worked agency-side.
Peter Grange, Oi's Managing Director, said Lizzie’s appointment further strengthens the strong strategic and creative talent at the agency.
'I am delighted to welcome Lizzie to Oi. She brings a wealth of financial services marketing experience, excellent strategic marketing skills, and is also very creative. So Lizzie is great at focusing on both the big picture and the small detail.’
Mr Grange added Lizzie’s experience and skills working client-side means she has an innate understanding of clients needs and knows the positive effect good marketing can have on a brand and profitability.
Speaking of the appointment Lizzie said: 'I'm passionate about good marketing and great creativity. It’s exciting to have joined Oi, which is an agency that really embodies those principles.
This is an exciting time of growth for the agency and I look forward to working with the great team to develop effective and memorable campaigns for Oi’s diverse portfolio of clients.'
Oi recently moved to bigger offices in Jersey to accommodate its growing team and client portfolio. The agency now employs 22 experienced strategic planners, marketers, creative, developers and digital experts across Guernsey, Jersey and London. It plans further growth this year including appointing more social media managers, animators, creatives, and customer engagement experts.
