“The more I can raise, the more I will shave... or wax!"

Tuesday 31 May 2022

A local e-sports enthusiast is 'racing' awareness within the virtual motorsports community as he prepares to cut off his lockdown locks for charity in memory of his Granny.

James Montgomery will be live-streaming his charity fundraising activity later this month when he will cut off his hair to donate to the Little Princess Trust.

The charity provides real hair wigs, free of charge, to children and young people who have lost their own hair through cancer. 

James has been growing his hair since the very beginning of the pandemic but says he has reached the point where he’s had enough of it. 

Pictured: James is fundraising through his e-sports motor racing channel on the live-streaming platform Twitch. 

“I thought it would be the perfect thing to do so someone else can get good use from it,” he said.  

“Not to mention, my Granny, who passed away from cancer on the Christmas weekend in 2021, was the only person who liked my long hair, so this seemed like a very fitting thing to do in her memory, to support other people living with cancer.” 

James has been fundraising since April through his e-sports motor racing channel on the live-streaming site Twitch with a scheme called ‘Racing Awareness For…’.

Pictured: James will be live-streaming the haircut event from Highlands College Hair and Beauty Academy. 

“Thanks to the wonderful support of my audience, family and colleagues at work, this has already helped to raise £500 to cover the essential costs of constructing the wigs,” James said. 

His Twitch audience have now set him three additional targets:

• £1,000 to shave off all his hair and beard;

• £1,500 to wax his legs; and

• £2,000 to wax his back and chest. 

“To quote my show: The more I can raise, the more I will shave!” 

Pictured: James' specially-designed car with the Little Princess Trust logo is standing out in his online motorsports races. 

James will be live-streaming the event from Highlands College Hair and Beauty Academy on 14 June at 9:30am on his Twitch and Facebook accounts. 

You can donate to the charity through James’ JustGiving page.